
Popular investment strategies
Active investing is the buying and selling of securities in the short term in order to profit from short-term price fluctuations in the stock market . The mentality associated with an active investment strategy differs from the long-term, buy-and-hold strategy that passive investors often employ. Active investors believe that by using short-term trends in the market, large profits can be made.
There are several methods to implement an active investment strategy, each with its own appropriate market environment and risks that arise from the strategy. Here are the four most common active investment strategies and the costs of each strategy.
*Plus500 is not suitable for inexperienced investors and ‘scalping’ is not allowed.
Day trading
Day trading is probably the most well-known active investment strategy. It is often seen as another name for active investing as a whole. Day trading, as the name suggests, is the method of buying and selling securities within the same day. Positions are closed on the same trading day they are opened, and are never held when the markets close. Day trading is normally only done by professional traders, such as specialists or market makers. However, with the advent of electronic trading, day trading is now also possible for novice investors.
Position trading
Position trading is considered by some to be a buy-and-hold strategy rather than active investing. However, when executed by an experienced investor, position trading can be a form of active investing. Position trading uses longer-term prices – this can be anything from daily to monthly data – in combination with other methods to determine the current trend of the market. Depending on the trends, these types of trades can last for days, weeks, or sometimes even longer.
Trend traders look for successive “higher highs” or “lower highs” to determine the trend of a position. By riding the waves of these trends, trend traders attempt to profit from both rising and falling market prices. Trend traders therefore attempt to determine the direction of the market, but do not attempt to predict the price of instruments. Typically, trend traders jump in when the trend is identified and let go of their position when the trend disappears. This means that in periods of high market volatility, trading in trends becomes more difficult and the number of positions in them decreases.

Swing Trading
The moment a trend breaks is when swing traders jump in. At the end of a trend, there is usually some price volatility as the next trend emerges. Swing traders start buying and selling when that volatility occurs. Swing traders typically hold their positions for longer than a day, but for a shorter time than position traders. Often, swing traders create a set of trading rules based on technical analysis or fundamental research.
These rules and algorithms are designed to determine when to buy and sell a security. While a swing trading algorithm does not have to predict the exact peaks and troughs of prices, it does require the market to move widely in one direction or another. Sideways markets or markets that remain at a certain level are risky for swing traders. It is important to note that Plus500 does not offer hedging and swing trading.
Scalping
The investment strategy called scalping is one of the fastest strategies to be used by active investors. It involves investors profiting from various price differences caused by bid-ask spreads . This strategy works best by creating a spread by buying at the bid price and selling at the ask price, thus receiving the difference between the two prices. Scalpers hold their position for a very short time, which reduces the risk of scalping.
In addition, scalpers do not try to profit from large swings or large trades. They try to take advantage of small fluctuations that occur frequently and thus make smaller trades more often. Because the profit per trade is small, scalpers look for liquid markets in order to increase the frequency of their trades. While swing traders look for markets where large, sudden fluctuations occur, scalpers look for quieter markets that are less sensitive to this in order to repeatedly profit from the same spreads.
The Costs of Investment Strategies
There is a reason why active investment strategies were first used by only professional traders. Besides the fact that a professional brokerage firm can reduce the cost of high frequency trades, it also ensures better execution of the trades. Lower commissions and better execution are two factors that improve the potential profits of the strategies.
Typically, significant hardware and software purchases are required to successfully implement these strategies. Combined with the necessary real-time data, these costs may seem to make active investing very inaccessible to the individual investor, but it is not unattainable.
This is why passive and indexed strategies that employ buy-and-hold methods can offer this at lower costs and also less tax in the case of potential profits.
However, passive strategies can never beat the market as they are often indexed to the general market. Active investors try to capture “alpha”, hoping that the profits they make from trading will be greater than the costs, in order to maintain a successful long-term strategy. If this is not successful, it is also possible to suffer greater losses.
Getting started with an active investment strategy?
Are you enthusiastic about active investing after reading this article and would you like to start? Then definitely check out our range of CFD brokers ! Because CFD brokers usually work with leverage, small price changes can cause large changes in the value of your portfolio. Pay close attention, CFDs usually involve greater risks. Therefore, read up on it and try out a demo account first if you have any doubts.