Private banking
When you have your assets managed by a specialist at the bank, it is called private banking . In general, private banking seems to be especially relevant for wealthy individuals who want to do more with their money. Today, it is seen as a financial service obligation of an exclusive nature.
Private banking can be seen as a form of wealth management. In this case, you will be assigned a personal contact person within your chosen bank. This contact person will often be versatile. For example, essential matters such as inheritance, taxes and, for example, company takeovers can be discussed. Some banks make a distinction between private banking and wealth management. The bar for qualifying for wealth management is often higher than that of private banking. Your assets are taken into account.
Wat is private banking?
Private banking can best be described as a financial service for wealthy individuals. You give your assets to the bank for management and you will receive personal support in managing these assets. This support is provided by a financial expert, a ‘private banker’. In general, there is constant contact between the private banker and his clients. Sometimes by telephone, but also regularly in the form of a meeting.
The support from the bank is versatile. For example, think of support with tax matters, investing in companies or income structuring. Not every bank provides exactly the same services. In exchange for its services, the bank receives access to your assets. This is attractive for the bank, now that it can be used to lend or make investments. Ultimately, the bank itself can also benefit financially from it. This is the reason that relatively ‘low’ assets (under €1 million) are often not eligible for private banking.
What are the benefits of private banking?
As a wealthy individual, it can be interesting to have your assets managed by a private banker. In essence, there are two major advantages of private banking:
- Personal character: when you have a large fortune, it can be nice to get customized advice. Larger fortunes often consist of different elements, which can make it difficult to manage them properly. In addition, the laws and regulations are constantly changing. Not every private individual is able to follow the developments closely. Let alone know what the developments mean for your assets. Your personal private banker can always provide you with the right and appropriate advice, so that you always know exactly where you stand.
- Expertise: you don’t just become a private banker. It requires a lot of expertise in various financial sub-areas and most wealth managers have years of experience. This expertise can be used to make better financial decisions that relate to your personal assets. As a result, private banking can potentially ensure that you get the most out of your assets.
Does private banking also have disadvantages?
Of course, private banking also has disadvantages. It is wise to look at the following points when considering whether private banking is for you:
- Trust: private banking is a revenue model for banks. You will have to trust the bank to make decisions that are in your interest. In this context, transparency should be a core value. In practice, it appears that complete transparency is not always applied, as information is regularly ‘withheld’. Especially when you have a relatively large fortune, it is wise to always check whether you trust someone with this.
- Minimum assets: not everyone is eligible for private banking. It is relatively exclusive, because in most cases an ‘entry fee’ is applied. This means that you must have a certain minimum assets to be eligible for private banking. This usually involves a minimum of €1 million. However, there are also banks that set the threshold lower, for example at €500,000 or even €200,000. The costs can also differ per bank. It is always sensible to check whether private banking has added value for your assets. The size of your assets plays a significant role in this consideration.

History of private banking
Private banking is a form of banking that has existed for a very long time. The first European banks were already involved in managing the assets of wealthy families. The management of assets could sometimes continue for generations. Private banking was initially the regular form of banking. When ‘regular’ savings banks for the middle class emerged, the term ‘private’ was attached to personal asset management .
Various developments have caused the landscape of private banking to change over time. For example, the internationalization of the economy due to the arrival of telephony and the internet. New (emerging) markets had to be sought out. In addition, the rise of technology has also had a significant impact on how we know private banking today. For example, many investment services can manage investments without the need for a physical office.
Private banking today: lower threshold
It was previously discussed that in many cases there is a minimum capital requirement for private banking. However, there seems to be a trend in which this minimum capital is becoming increasingly lower. In the past, private banking was reserved for millionaires only, whereas nowadays it can also offer a solution with ‘only’ a few hundred thousand. You can also invest yourself with a private bank. This is called personal banking and often has an even lower threshold.
The business model behind private banking
Traditional asset managers often do not charge a fee. Money is mainly earned by handling transactions and selling products. Nowadays, there are many private banks that charge a ‘commission’ on the assets that are managed. In addition, you often have to pay periodically for the advice. This is, for example, a fixed amount per year. There are some question marks these days about the pricing models that are used. They are often – to put it mildly – not transparent.
Who offers private banking?
Private banking is offered by the bank. The asset managers of the bank in question will then take over the management of your assets. Many (large) banks offer private banking. In addition, there are also specialist banks that focus largely on private banking. These have a somewhat more exclusive image. €